The big shift from offline to hybrid teaching

 

Online studies: Need of the hour

 

With the corona pandemic going on, there is an increasing need for social distancing especially for the juvenile members of our community to protect them from getting ill. So, we are on the way to adopt digitalization way more than we ever did before. Almost every business is going online and coaching’s have not gone unaffected by this change.

 

From offline to online: big shifts 

 

Online coaching is not a simple task. In fact, they are more difficult to manage if not done in a proper way or using a proper platform. In this blog, we will be covering how to successfully run and manage your coaching online and that too with full safety precautions, key points regarding the same etc.

 

The following points should be kept in mind while switching from offline to online coaching. These include: 

 

• Content must be unique: This era is full of competition which is present everywhere including online coaching. Numerous coaching services are present online which offer different types of content according to the needs of the students. So, in order to stand apart from the crowd, you’ve to design quality content that should be quite unique and crispy in nature.

 

1. Unique content shows your expertise and in-depth understanding of the concepts
2. Self-evaluation of your content is very important to understand the flaws and strengths of your content. For example, you can refer to online platforms like speedlabs.in which is well known for its content and detailed coverage of every aspect/sub-aspect related to a particular topic.

 

 

• User compatible packages must be offered: Different students have different demands related to online learning i.e. some aspires for full-fledged courses while others, want to pursue six months or even fewer time courses. Keeping this thing in mind, your coaching program should offer different packages that could be uniformly distributed among students. 

 

1. Installments option should be provided along with the payment portal so that the user does not face financial issues.
2. Occasionally discount coupons should also be provided which is an effective marketing strategy to keep your coaching program safe.

 

 

 

• Effective marketing: The sole proprietor of every business is marketing and in the case of online coaching, it can be termed as digital marketing of course. An owner can be dependent upon conventional marketing methods to promote his/her coaching online and hence he/she must adapt following points: 

 

1. Investment in paid ads on social media will definitely bring more traffic to your online coaching service
2. Video enabled marketing is another boon in terms of digital marketing
3. You can try to apply as a guest blogger on high-traffic websites like Speedlabs. etc.

 

 

 

• Cybersecurity is very important: Cybersecurity is something that should be really taken care of. Nowadays, cases related to cyberattacks have reached their zenith which is not good for your online coaching. So, in order to avoid cyberattacks following precautions must be taken into consideration: 

 

1. Ensure that your service is enabled with a strong firewall
2. Special stress should be laid towards the security of the payment portal of your service

 

 

 

• Social accounts: When you are not in direct touch with your students, you have to go for social accounts in order to deliver information to them. Selecting an appropriate account is very necessary. For example, Emails, google classroom etc.

 

1. The social platform you are using should be user friendly
2. All the user data on your account should be kept confidential and safe to build proper trust among students.

 

 

 

• Service Platform should be wisely chosen: One needs to figure out how they will offer their coaching services. It will be on a website or an app or some other source? In this context, multiple service platforms are available which can be used to make a shift from offline to online mode of coaching. For example speedlabs.in, a platform that provides a hybrid learning facility that enables students to get back to their original timetable and help coach centres to adopt an online instruction model. Some of the features of this hybrid learning include: 

 

1. It comes with the facility of personalized assessments and a self-study feature
2. It is AI-powered and hence is focused on each and every student 
3. Regular exam paper discussions take place along with immediate doubt solving.

 

Tools helpful in managing online coaching

• Client management software
• Website analytics processes
• Regular check for video/voice quality
• Management of Domain
• Effective communication

 

Key Takeaways

With this we have come to the end of this blog and before closing, would like to conclude that online coaching is very relevant and functional and will continue to remain so in future as well when the pandemic will be over and to sustain this regular updates and innovations are mandatory.

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Also published on Medium.